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Germaine Gioia, Capcom's SVP of Licensing, talked to TS2 recently about why she took the opportunity with Capcom and what she thought about TS2's recruiting service.
Why did you decide to take the opportunity with Capcom?
"Years ago, my husband and I were living in San Francisco when he got accepted into business school in Los Angeles. I made a few phone calls to those I had previously worked with at Lucasfilm and took a product marketing position at THQ within the week. It was pure coincidence. At the time I joined in the early 1990’s, THQ was struggling -- some thought it couldn’t survive. In as short a period, the company found its video gaming “place,” completely turned around, and the rest is history. What is more, I had joined a wonderful group of people that I still see. It really is and has always been about relationships for me, the very basis of the interactive licensing work I do. I did not originally seek out a position in the video game industry. It was in its infancy at the time. I began in product marketing when the company was only 36 people. The marketing positions I held over the years evolved into the licensing specific role I had when I left THQ and have today at Capcom. When approached, I found in Capcom a slightly different but similar growth opportunity as I had in those early THQ days. I also saw a very appealing group of people both here and in Japan that firmly believed in Capcom’s growth potential throughout the US and Europe, which made the opportunity that much more exciting."
What did you think about TS2’s service?
"I have certainly come across many recruiting agencies over time, but had never personally used any until TS2. To a large extent, the work ethic I saw reflected the same way I always try to work -- the opportunity was presented well, and there was regular communication I didn’t have to chase. The process, the timing, and the opportunity itself was what they said it would be. In the licensing business, your reputation is a large part of what you have -- how you communicate, the deal points you negotiate, and that you can deliver what you promised in the first place. These attributes seem to be as important for TS2. I was very impressed in the way they handled my move to Capcom."
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